Sales enablement tools

Sales enablement tools provide sales teams with resources to sell goods and services more effectively, including content, proven approaches to close deals shared among the team, and effective training on how to deploy information and sales enablement strategies. See how other companies are using these powerful tools to drive bottom-line revenue.

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May 20, 2020 20 May'20
RevOps strategy keeps B2B sales moving during pandemic

Revenue operations purports to orchestrate the technologies governing marketing and sales and measure their effectiveness. During the pandemic, the strategy is put to the test.
March 31, 2020 31 Mar'20
Salesforce Live web series offers tips for uncertain times

Salesforce execs and celebrity speakers deliver advice to help customers rewrite the sales and marketing playbook while working from home during the COVID-19 pandemic.
February 27, 2020 27 Feb'20
Salesforce Vlocity acquisition to aid vertical CRM integrations

As Salesforce co-CEO Keith Block steps down, the CRM vendor acquires Vlocity to spur growth in healthcare, energy, media, government, financial services and insurance.
February 12, 2020 12 Feb'20
New leadership, new features for LinkedIn Sales Navigator

Sales Navigator adds features to create CRM contacts directly from LinkedIn, and content-tracking tools to see who's reading marketing materials salespeople send to customer leads.

Bring yourself up to speed with our introductory content

5 terms to know before creating a sales enablement strategy

Sales enablement is important for companies to drive efficiency, maintain customer satisfaction and stay organized. Sales enablement uses different tools and strategies to do this. Continue Reading
AI converts consumer analytics into potent sales weapons

Surveys, social media monitoring and loyalty cards are just some of the ways to collect customer data. Consumer analytics can help businesses analyze that data. Continue Reading
How to use live chat for lead generation

Live chat can successfully generate sales leads -- if done right. Here are four steps organizations can take to boost brand loyalty and close the deal. Continue Reading

Weigh the pros and cons of technologies, products and projects you are considering.

21 lead generation tools to fill the sales funnel

While live events are on hiatus, there are other tools that businesses can use to generate sales leads, such as email tracking, marketing automation and social media. Continue Reading
Aviso introduces version 2.0 of AI-guided sales platform

Version 2.0 provides artificial intelligence tools that predict deal close probabilities, guide next best actions and limit typos and unsaved changes during entry of data. Continue Reading
Upland Software extends its portfolio with CRO tool Altify

Features offered by Altify include analytics with Salesforce Einstein and Tableau, relationship map visualizations and integrations with applications in the CRO tool ecosystem. Continue Reading

Learn to apply best practices and optimize your operations.

How businesses can align sales and marketing

Many organizations are moving away from siloed marketing and sales departments and instead choosing to work more closely, which can both grow a business and reduce costs. Continue Reading
Here's how sales teams use AI to increase revenue

When a business incorporates AI into its sales processes, it may improve pricing optimization, contact analytics and forecasting, ultimately strengthening its sales department. Continue Reading
3 key training areas for remote sales success

Remote work is easy for some departments, but sales teams may struggle without in-person interactions. Businesses should train sales reps to be successful while working from home. Continue Reading

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

MindTickle, Salesforce speed sales learning in merger

Last year's Blue Coat-Symantec merger posed a dilemma: getting salespeople up to speed on the reshaped product line. MindTickle with Salesforce paid dividends in sales learning. Continue Reading
Sales management software helps teams get a jump on leads

As customers become more knowledgeable about products, sales reps can't just rely on the gift of gab. Today they need sales management software that help target people who are ready to bite. Continue Reading
Understanding the Microsoft CRM sales process and how to convert leads

Find out what you need to know about the Microsoft CRM sales process to convert leads to opportunities and accounts and complete the Microsoft Dynamics CRM sales cycle. Continue Reading