SAP CRM

SAP's C4/HANA CRM and customer experience platform integrates with the longstanding ERP platform to drive new CX modalities as customers complete digital transformations.

SAP CRM News

  • August 22, 2019 22 Aug'19

    SAP Product Content Hub underpins CX initiatives in C/4HANA

    SAP SaaS tool integrates AI, APIs for pushing updated product content to e-commerce sites. It also gives sales, marketing and service teams using C/4HANA access to the content.

  • August 06, 2019 06 Aug'19

    Aysling launches new vendor management software

    Vendor Management is a cloud-based software designed to help businesses manage their vendors and vendors' employees. It lets users track payments, store files, see invoices and more.

  • August 06, 2019 06 Aug'19

    CX product changes on tap at Salesforce, LogMeIn, Adobe

    CX products to watch for the rest of 2019: Adobe's planned CDP offering, Salesforce features from the Tableau acquisition and LogMeIn's AI-powered agent-assist tools.

  • March 02, 2011 02 Mar'11

    SAP takes another shot at CRM on-demand

    SAP is releasing a new CRM application and says this one will focus on sales users, not management and can succeed where its predecessor failed in replacing Salesforce.com in its install base.

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