Marketing automation

Marketing automation tools drive the next-generation customer experience by tailoring CX to the individual. See how companies beat the competition through creating personalized customer experiences.

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  • buzz marketing

    Buzz marketing is a viral marketing technique focused on maximizing the word-of-mouth potential of a campaign or product. Continue Reading

  • direct marketing

    Direct marketing is a type of advertising campaign that seeks to elicit an action (such as an order, a visit to a store or website or a request for further information) from a selected group of consumers in response to communication from a marketer. Continue Reading

  • closed loop reporting

    Closed loop reporting (CLR) is a system in which data and information collected by marketing and sales professionals is made available to both teams. Continue Reading

Evaluate Marketing automation Vendors & Products

Weigh the pros and cons of technologies, products and projects you are considering.

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Problem Solve Marketing automation Issues

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