E-commerce platforms & strategies
E-commerce success begins with developing an e-commerce strategy before choosing an e-commerce platform to drive sales. Find out how successful businesses buy e-commerce technology and read advice on how to create an effective e-commerce strategy.
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Free Guide: Acquia Lift v. Evergage v. Google Optimize
As content personalization platforms become more widely adopted, it’s important to have a clear understanding on how they would potentially add to your marketing team. Inside, explore the catalyst for personalization, 3 things personalized content delivery depends on, and how these 3 featured vendors stack up in 8 categories.
E-commerce platforms & strategies News
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May 02, 2019
02
May'19
Hertz app causes legal pain for Accenture developers
Hertz e-commerce system for consumers at the center of $32 million suit; analysts looking at the detailed complaint spread plenty of blame over both parties.
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April 11, 2019
11
Apr'19
Google Cloud for Retail debuts, Contact Center AI makes inroads
Google takes on cloud competitors by making an AI-rich home for online and bricks retailers with new suite. Also: Google Call Center AI extends to Genesys, Avaya, Salesforce, more.
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April 10, 2019
10
Apr'19
Reimagined customer experience mobile apps driving new sales
Mobile and lightweight web apps aren't new. But digital teams driving demand generation is new, thanks to marketing automation platforms that can personalize the pitch.
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January 28, 2019
28
Jan'19
Adobe Magento Commerce Cloud adds progressive web apps
Adobe is upgrading its e-commerce product by adding AI-fueled image-search capabilities and progressive web application building tools to Magento Commerce Cloud.
E-commerce platforms & strategies Get Started
Bring yourself up to speed with our introductory content
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How do you choose an e-commerce platform to integrate with a CMS?
Before choosing an e-commerce system, companies need to identify their business objectives and determine what capabilities they need to add to their CMS. Continue Reading
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E-commerce content management systems power personalization
Today's customers expect an engaging, personalized experience, even when shopping online. Learn how an e-commerce-ready CMS can point enterprises in the right direction. Continue Reading
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conversational commerce (voice commerce)
Conversational commerce is the process of interacting with a brand or buying a product or service through non-traditional channels, such as voice assistants, SMS text and online and social media chat. Continue Reading
Evaluate E-commerce platforms & strategies Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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What are the pros and cons of open source e-commerce platforms?
Open source e-commerce platforms are popular for businesses looking to build an online store. They offer cost savings and flexibility, but consider the support and security risks. Continue Reading
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E-commerce information systems, content management join forces
Content management to power e-commerce systems takes on greater importance in personalizing customer engagement by aligning processes, data and tools in unified platforms. Continue Reading
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CX strategy a vital part of modernizing a business
Consumers are providing retailers with more data than ever before, with expectations that they will receive a personalized experience. But that can be challenging for retailers. Continue Reading
Manage E-commerce platforms & strategies
Learn to apply best practices and optimize your operations.
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A top e-commerce strategy seen as ticket to strong sales
Analysts provide tips on strengthening e-commerce strategies. Continue Reading
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Mobile e-commerce and CRM strategy dictated by business type, Gartner says
There are four types of e-commerce websites, and each has a different imperative in approaching mobile e-commerce, according to Gartner. Continue Reading
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Three management tips for overseeing call center agents on night shift
There are psychological and medical challenges for call center agents working the night shift. Hear management tips from Donna Fluss for managing night shift call center agents. Continue Reading
Problem Solve E-commerce platforms & strategies Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
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Can open source content management tools support e-commerce sites?
It's important to consider user experience and flexibility when choosing open source content management or commercial tools for e-commerce sites. Continue Reading
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How can a call center offshore outsourcing firm attract new clients?
It's difficult for call center outsourcing firms to differentiate themselves from their competitors. Donna Fluss gives tips for call center outsourcers looking to attract new business in this expert tip. Continue Reading
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Should first call resolution (FCR) calculations include transferred calls?
Whether you include or exclude transferred calls in FCR is highly dependent on many factors, says Lori Bocklund, call center metrics expert. Read her advice in this expert tip. Continue Reading