E-commerce platforms & strategies

E-commerce success begins with developing an e-commerce strategy before choosing an e-commerce platform to drive sales. Find out how successful businesses buy e-commerce technology and read advice on how to create an effective e-commerce strategy.

January 11, 2022 11 Jan'22
Instacart, McDonald's, Target share digital marketing strategies

Customer experience leaders discuss strategies to accommodate customers who want contactless shopping, those who want in-person sales, and everything in between.
November 29, 2021 29 Nov'21
Technology drives holiday shopping for retail, e-commerce

Black Friday e-commerce sales maintained 2020 gains. Retail traffic is up but hasn't rebounded to pre-pandemic levels. Technology, supply chain, COVID-19 variants all factors.
October 15, 2021 15 Oct'21
Shopify opens e-commerce platform to enterprise ERP vendors

Shopify's new Global ERP Program takes steps to attract larger enterprises, but the transition won't be easy, as large ERP systems are far more complex than those of Shopify's SMB base.
October 12, 2021 12 Oct'21
HubSpot CRM adds B2B online payments processing

HubSpot CRM adds no-code Stripe online payments as well as data governance and enhancements to Operations Hub such as analytics and a Snowflake integration.

Bring yourself up to speed with our introductory content

10 customer service best practices to follow

As customer service evolves into a multidimensional force, agent training and experience, performance analysis, virtual assistance, customer sentiment and net promoter scores rule. Continue Reading
5 real-world multichannel marketing examples

Companies with effective multichannel marketing focus on brand reach, message, consistency, engagement and experience. It's important to meet customers on platforms they prefer. Continue Reading
Personalized digital experiences for customers begin at home

Learn how implementing a rewarding digital experience for savvy customers starts with digitally transforming corporate culture and nurturing a customer-facing staff. Continue Reading

Weigh the pros and cons of technologies, products and projects you are considering.

Know when to use a headless CMS and when it's not worth it

Headless CMSes aren't a silver bullet for every circumstance. Evaluate three solid use cases for a headless CMS and three scenarios when a headless CMS isn't worth the investment. Continue Reading
Why customer-centric design is crucial for CX

In her book, '100 Things Every Designer Needs to Know About People,' Susan Weinschenk talks about why it is important for companies to know their audience to better design for them. Continue Reading
Headless CMS powers personalized, omnichannel e-commerce

As the headless CMS gains steam, understand why e-commerce companies are the most likely ones to reap the benefits and what trends are driving its adoption. Continue Reading

Learn to apply best practices and optimize your operations.

The future of customer service: 12 trends to watch

Advanced technologies continue to shape customer service goals to streamline digital workflows, increase positive experiences, lower agent turnover and improve contact center ROI. Continue Reading
4 e-commerce email marketing strategies to heed

Building a database, nurturing existing customers and using an email service provider are some e-commerce email marketing strategies to help businesses increase revenue. Continue Reading
Email, social media marketing strategies adjust amid COVID-19

Businesses lean on email, social media marketing and softer brand messaging to keep customers engaged while the coronavirus keeps the world quarantined at home. Continue Reading

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

How do headless e-commerce platforms work?

A headless e-commerce platform is a cloud-based service that can connect e-commerce activities and functions to mobile apps and third-party applications. Here's how it works. Continue Reading
Three management tips for overseeing call center agents on night shift

There are psychological and medical challenges for call center agents working the night shift. Hear management tips from Donna Fluss for managing night shift call center agents. Continue Reading