E-commerce platforms & strategies

E-commerce success begins with developing an e-commerce strategy before choosing an e-commerce platform to drive sales. Find out how successful businesses buy e-commerce technology and read advice on how to create an effective e-commerce strategy.

July 12, 2021 12 Jul'21
Brands opt for headless e-commerce vs. traditional commerce

For large enterprises, headless commerce breaks down websites into user-friendly modules marketers can update. SMBs can also use it, paired with WordPress and other simple tools.
June 29, 2021 29 Jun'21
E-commerce giant Shopify upgrades Liquid, dev tools

Buoyed by the pandemic e-commerce boom, Shopify rolls out upgrades for no-code, low-code and pro-code offerings for its web platform -- and rewrites APIs to make stores faster.
June 15, 2021 15 Jun'21
SAP Spartacus, headless and Commerce Cloud take center stage

In the wake of the pandemic, SAP users focus on e-commerce, and SAP puts new emphasis on headless configurations as well as its Upscale Commerce package.
June 02, 2021 02 Jun'21
SAP Upscale Commerce gets reboot

SAP relaunches its Upscale Commerce, first released three years ago to little fanfare, to a broader midmarket base to compete with Shopify's top-end offerings.

Bring yourself up to speed with our introductory content

5 real-world multichannel marketing examples

Companies with effective multichannel marketing focus on brand reach, message, consistency, engagement and experience. It's important to meet customers on platforms they prefer. Continue Reading
Personalized digital experiences for customers begin at home

Learn how implementing a rewarding digital experience for savvy customers starts with digitally transforming corporate culture and nurturing a customer-facing staff. Continue Reading
Contact center AI opens new frontiers for customer engagements

Learn how AI and automation technologies like machine learning, chatbots and NLP are transforming one-dimensional call centers into multidimensional contact centers. Continue Reading

Weigh the pros and cons of technologies, products and projects you are considering.

Know when to use a headless CMS and when it's not worth it

Headless CMSes aren't a silver bullet for every circumstance. Evaluate three solid use cases for a headless CMS and three scenarios when a headless CMS isn't worth the investment. Continue Reading
Why customer-centric design is crucial for CX

In her book, '100 Things Every Designer Needs to Know About People,' Susan Weinschenk talks about why it is important for companies to know their audience to better design for them. Continue Reading
Headless CMS powers personalized, omnichannel e-commerce

As the headless CMS gains steam, understand why e-commerce companies are the most likely ones to reap the benefits and what trends are driving its adoption. Continue Reading

Learn to apply best practices and optimize your operations.

4 e-commerce email marketing strategies to heed

Building a database, nurturing existing customers and using an email service provider are some e-commerce email marketing strategies to help businesses increase revenue. Continue Reading
Email, social media marketing strategies adjust amid COVID-19

Businesses lean on email, social media marketing and softer brand messaging to keep customers engaged while the coronavirus keeps the world quarantined at home. Continue Reading
3 tips for adding e-commerce to an existing website

While many businesses realize the necessity for e-commerce functions on their websites, they should be sure to focus on the customer journey and maintaining consistent experiences. Continue Reading

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

How do headless e-commerce platforms work?

A headless e-commerce platform is a cloud-based service that can connect e-commerce activities and functions to mobile apps and third-party applications. Here's how it works. Continue Reading
Three management tips for overseeing call center agents on night shift

There are psychological and medical challenges for call center agents working the night shift. Hear management tips from Donna Fluss for managing night shift call center agents. Continue Reading