E-Commerce

E-commerce, a growing extension of marketing automation and sales automation, drives sales by closing the deal through automated payments via e-commerce platforms. Here, find the latest news and strategies for deploying e-commerce business.

Corporate E-mail Address:
You forgot to provide an Email Address.
This email address doesn’t appear to be valid.
This email address is already registered. Please login.
You have exceeded the maximum character limit.
Please provide a Corporate E-mail Address.
- I agree to TechTarget’s Terms of Use, Privacy Policy, and the transfer of my information to the United States for processing to provide me with relevant information as described in our Privacy Policy.
Please check the box if you want to proceed.
- I agree to my information being processed by TechTarget and its Partners to contact me via phone, email, or other means regarding information relevant to my professional interests. I may unsubscribe at any time.
Please check the box if you want to proceed.

October 20, 2020 20 Oct'20
Government action on big tech monopoly power moving quickly

Government antitrust actions are building against tech giants Amazon, Apple, Facebook and Google. They could lead to tighter regulation or even a breakup.
September 10, 2020 10 Sep'20
Episerver to buy Optimizely, adds to CMS, e-commerce suite

As Episerver evolves into a digital experience platform under new leadership, the company adds native A/B testing functionality by acquiring Optimizely.
September 08, 2020 08 Sep'20
Salesforce e-commerce capabilities to expand with Mobify

Salesforce beefs up its headless e-commerce platform capabilities for enterprise retail customers with the acquisition of Mobify, a Canadian headless commerce hosting vendor.
August 18, 2020 18 Aug'20
E-commerce business growth slows, but still a boom period

As the world partially reopens businesses shuttered due to the pandemic, new e-commerce tech investments may make gains from earlier this year permanent.

Bring yourself up to speed with our introductory content

Personalized digital experiences for customers begin at home

Learn how implementing a rewarding digital experience for savvy customers starts with digitally transforming corporate culture and nurturing a customer-facing staff. Continue Reading
Contact center AI opens new frontiers for customer engagements

Learn how AI and automation technologies like machine learning, chatbots and NLP are transforming one-dimensional call centers into multidimensional contact centers. Continue Reading
Digital transformation technologies power CX makeovers

Businesses use many tools to effect digital transformation. Learn how organizations use these tools to improve CX and digital experience, while getting a leg up on the competition. Continue Reading

Weigh the pros and cons of technologies, products and projects you are considering.

Channel partners help solve retail industry challenges

Retailers are exploring a range of IT strategies to overcome pressures caused by the pandemic and fierce online competition. Find out how channel partners can help. Continue Reading
As stores reopen, e-commerce is king in luxury retail

Brick-and-mortar stores are reopening, but that doesn't mean retailers should lessen focus on online experiences. Olivela, a luxury retail company, strategizes for beyond COVID-19. Continue Reading
6 key benefits of headless commerce

Traditional e-commerce changed how businesses could sell products, but with headless commerce, organizations can better personalize the customer experience. Continue Reading

Learn to apply best practices and optimize your operations.

4 e-commerce email marketing strategies to heed

Building a database, nurturing existing customers and using an email service provider are some e-commerce email marketing strategies to help businesses increase revenue. Continue Reading
NLP, chatbot development reignite conversational commerce AI

The world of e-commerce has been focused on the adoption of conversational commerce for years to boost online sales. COVID-19 might just be the catalyst for widespread use. Continue Reading
How IT leaders in retail can tap into blockchain's potential

By creating a solid data foundation based on standards, data quality checks and collaboration, blockchain for retail use cases could eventually usher in the user experience that customers want. Continue Reading

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

How do headless e-commerce platforms work?

A headless e-commerce platform is a cloud-based service that can connect e-commerce activities and functions to mobile apps and third-party applications. Here's how it works. Continue Reading
How do you know when you've outgrown your e-commerce platform?

When the native content management capabilities of your e-commerce system no longer meet your business needs, consider integrating it with a separate CMS. Continue Reading
Three management tips for overseeing call center agents on night shift

There are psychological and medical challenges for call center agents working the night shift. Hear management tips from Donna Fluss for managing night shift call center agents. Continue Reading