Customer success management
Customer success management begins with teams devoted to ensuring that customers get the most out of the goods and services sold. Technology can help with customer onboarding, repeat sales and everything in between. Read success stories of trailblazing tech innovators.
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Free Guide: Acquia Lift v. Evergage v. Google Optimize
As content personalization platforms become more widely adopted, it’s important to have a clear understanding on how they would potentially add to your marketing team. Inside, explore the catalyst for personalization, 3 things personalized content delivery depends on, and how these 3 featured vendors stack up in 8 categories.
Customer success management News
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August 15, 2019
15
Aug'19
Salesforce-SNHU partnership helps students earn college credit
A new partnership between Salesforce and Southern New Hampshire University enables students to earn college credit by completing guided learning modules through Trailhead.
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July 24, 2019
24
Jul'19
Customer success strategies stoke CRM engagement
Salesforce and other CRM providers use active customer service to increase customer engagement, solve concerns, train users and -- eventually -- bring in repeat business.
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June 04, 2019
04
Jun'19
Pegasystems Customer Empathy Advisor AI tool gauges ethics
Pegasystems' new empathy AI tool aims to help users make more ethical business decisions by gauging the empathy level of human and digital customer service agents.
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April 25, 2019
25
Apr'19
Salesforce buys Salesforce.org: What that means for customers
Salesforce.com bought Salesforce.org. Nonprofit Cloud customers mull changes they hope to see now that all Salesforce products are under one umbrella.
Customer success management Get Started
Bring yourself up to speed with our introductory content
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The art and science of digital experience management strategies
Businesses need a well-rounded view of customers to provide innovative, personalized digital experiences. In this handbook, learn the techniques and tools of the trade. Continue Reading
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How to create a great customer experience strategy in 6 steps
In today's business landscape, a powerful CX strategy is key to gaining customer loyalty and a competitive advantage. Here's how to deliver a great customer experience. Continue Reading
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Multipronged digital customer experience strategy enriches CX
The digital experience is an everyday facet of life. Learn how businesses are using tools and technologies to engage consumers and devise and manage effective CX strategies. Continue Reading
Evaluate Customer success management Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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How do customer service and customer success differ?
Tripped up on the difference between customer service and customer success? In short, service is reactive and success is proactive, but both aim to solve problems for the customer. Continue Reading
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Discover the leading platform vendors enabling CX management
Take a look at these in-depth roundups that detail the leading products that help companies manage their customer experience as well as their notable features and buying options. Continue Reading
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Customer experience management enhances branding and success
Customer retention depends on a good customer experience. CX management provides a 360-degree view of customers so buyers must find the right platform to match their needs. Continue Reading
Manage Customer success management
Learn to apply best practices and optimize your operations.
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To predict customer buying behavior, stop, look, listen, analyze
Determining customer wants and needs to devise personalization strategies based on that data takes advanced technologies and the old-fashioned direct approach. Continue Reading
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Customer personalization relies on tools, tactics, metrics
Measuring the success of personalized engagements across multiple channels and making adjustments can help improve CX, differentiate offerings and increase sales. Continue Reading