Customer success management
Customer success management begins with teams devoted to ensuring that customers get the most out of the goods and services sold. Technology can help with customer onboarding, repeat sales and everything in between. Read success stories of trailblazing tech innovators.
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Download Now: Learn CX Strategies from Leading Brands
Here’s a recent report from Worldwide Business Research (WBR) that explores how Netflix’s commitment to personalization is impacting customer expectations, Nike is turning data into unrivaled customer experiences, Wendy’s is driving customer experience through digital, and more.
Customer success management News
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February 06, 2020
06
Feb'20
Salesforce layoffs hit Customer Success at end of fiscal year
Salesforce, a pioneer in customer success, has laid off what is rumored to be more than 1,000 Customer Success employees.
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January 29, 2020
29
Jan'20
Totango introduces customer success tool Dynamic Assignment
Dynamic Assignment is a new feature in the Totango Spark that allows service providers to quickly sift through customer success managers to find one who will exactly fit a customer's needs.
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November 21, 2019
21
Nov'19
Salesforce Trailhead app makes learning more convenient
Learning Salesforce skills and boosting career potential gets easier with the new mobile app, Trailhead Go. Customers explore how they can take advantage of it.
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October 30, 2019
30
Oct'19
Salesforce Trailhead to roll out live training videos
By year's end, Salesforce will unveil a new set of live and on-demand video training classes to give users a new way to earn Trailhead badges and certifications.
Customer success management Get Started
Bring yourself up to speed with our introductory content
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What is the role of a customer success manager?
The customer success manager is an essential CX role that takes a proactive approach to ensuring customer loyalty and retention, balancing out automated CRM functions. Continue Reading
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The art and science of digital experience management strategies
Businesses need a well-rounded view of customers to provide innovative, personalized digital experiences. In this handbook, learn the techniques and tools of the trade. Continue Reading
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How to create a great customer experience strategy in 6 steps
In today's business landscape, a powerful CX strategy is key to gaining customer loyalty and a competitive advantage. Here's how to deliver a great customer experience. Continue Reading
Evaluate Customer success management Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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How do customer service and customer success differ?
Tripped up on the difference between customer service and customer success? In short, service is reactive and success is proactive, but both aim to solve problems for the customer. Continue Reading
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Discover the leading platform vendors enabling CX management
Take a look at these in-depth roundups that detail the leading products that help companies manage their customer experience as well as their notable features and buying options. Continue Reading
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Customer experience management enhances branding and success
Customer retention depends on a good customer experience. CX management provides a 360-degree view of customers so buyers must find the right platform to match their needs. Continue Reading
Manage Customer success management
Learn to apply best practices and optimize your operations.
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5 marketing budget strategies to maximize your dollars
Experts suggest that businesses build well-constructed budgets and create talent roadmaps to determine whether they are hiring the best people to reach their goals. Continue Reading
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To predict customer buying behavior, stop, look, listen, analyze
Determining customer wants and needs to devise personalization strategies based on that data takes advanced technologies and the old-fashioned direct approach. Continue Reading
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Customer personalization relies on tools, tactics, metrics
Measuring the success of personalized engagements across multiple channels and making adjustments can help improve CX, differentiate offerings and increase sales. Continue Reading