Customer data privacy and security

Data privacy and security form the foundation of customer trust, especially in this age of massive data breaches and increased regulator scrutiny on how companies both secure customer data and share it with partners and other entities. Here's the latest news and breakdown of best practices for customer privacy and security.

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Report: How Nike, Netflix, and Delta Are Expanding Their CX Strategies

Here’s a recent report from Worldwide Business Research (WBR) that explores how Netflix’s commitment to personalization is impacting customer expectations, Nike is turning data into unrivaled customer experiences, Wendy’s is driving customer experience through digital, and more.

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Customer data privacy and security News

February 07, 2020 07 Feb'20
Google's third-party cookies ban bolsters new data tracking tools

Google will cancel third-party cookies by 2022, and is already eroding their value. Analysts and vendors predict what data strategies and technologies will replace it.
January 09, 2020 09 Jan'20
Customer experience world catches up on CCPA regulations

GDPR compliance has put many marketing, sales, e-commerce and customer service teams somewhat in line with the California Consumer Privacy Act. There are some differences, however.
November 13, 2019 13 Nov'19
Microsoft to apply CCPA protections to all US customers

Microsoft said it will apply the California Consumer Privacy Act across the nation and extend the law's data privacy protections to customers in all fifty states.
August 21, 2019 21 Aug'19
Salesforce DNSSEC project aims to boost site security, speed, uptime

Salesforce, which juggles multiple DNS providers to serve customers while complying with global data-privacy regulations, spearheads new DNS models to enable deeper encryption.

Customer data privacy and security Get Started

Bring yourself up to speed with our introductory content

Customer data management tools shape personalization, boost CX

In this guide, learn about the many tools, including customer data platforms, that collect and analyze data from disparate sources and provide a single, 360-degree customer view. Continue Reading
Prepare for California Consumer Privacy Act with these 5 questions

At Oracle's Modern Customer Experience conference, a privacy professional shared tips on incorporating privacy into CX systems so businesses are ready for the CCPA. Continue Reading
5 things to know about Salesforce Customer 360

Salesforce Customer 360 -- a tool that connects customer data stored in multiple silos -- is currently in beta and will be available to all users later this year. Continue Reading

Evaluate Customer data privacy and security Vendors & Products

Weigh the pros and cons of technologies, products and projects you are considering.

Who wins the security vs. privacy debate in the age of AI?

When trying to maintain balance between security and privacy in an AI-enabled world, who decides which side should tip and when? So continues the security vs. privacy debate. Continue Reading
Evaluate your data governance and privacy best practices

GDPR and CCPA have put data governance in the news. With this increase in data legislation, now is a great time to review your company's data governance policies. Continue Reading
How business messaging benefits customer experience

Who wants to call a company and wait on hold? Or, worse, send an email and wait for a response? Business messaging can avoid these hang-ups and help brands improve all stages of CX. Continue Reading

Manage Customer data privacy and security

Learn to apply best practices and optimize your operations.

IoT security regulations refocus data privacy best practices

New and old IoT regulations create a maze of rules and best practices that organizations must navigate to become more transparent about their IoT security practices. Continue Reading
IoT data privacy forces organizations to rethink data ownership

Now more than ever, providers of IoT devices and experiences play an integral role in addressing IoT data privacy issues and influencing outcomes, market forces and societal health. Continue Reading
GDPR, AI intensify privacy and data protection compliance demands

This guide covers the challenges data management teams face on data protection and privacy, particularly with the rise of GDPR and similar laws and the growing use of AI tools. Continue Reading

Problem Solve Customer data privacy and security Issues

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

Taking on a virtual agent helps mint new wine connoisseurs

Having trouble selecting the wine that goes best with a special meal? And what if your preferred shop doesn't have it? Vivino helps you choose -- and, if needed, find -- the right wine. Continue Reading
Data mining in the grocery industry

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