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Quick Takes: Taking one for the team, customer analysis packs

InterNetivity and iLux team for personalized Web data analysis

InterNetivity, Inc. and iLux Corporation have entered into a product integration agreement. This calls for iLux to integrate InterNetivity's databeacon 5.0 software package with the new iLux Personalized E-Marketing Solution, slated for release next month. The software will provide drag-and-drop pivot tables, drill-up/roll-down capability, charting and reporting to customize views of Web site data.

Silvon Software intros customer analysis application

Silvon Software, Inc. has released a customer analysis package that will allow companies to adopt a more customer-centric approach to doing business. It allows for in-depth analysis and grouping of customers based on purchasing behavior, future marketing opportunities and customer service levels. The software, Stratum Customer Relationship Analytics, includes modules for customer value assessment, customer acquisition/targeted selling and customer management.

Zelerate and collaborate for CRM with instant messaging

Zelerate, Inc. and, Inc. have entered into a comprehensive strategic marketing and sales referral agreement. Under the terms, Zelerate will promote Jabber's open-source technologies with Jabber's commercial solutions and professional services for instant messaging to Zelerate's customers, as a solution for real-time CRM. Jabber will offer its customers the e-commerce software and implementation services of Zelerate.

SLP InfoWare partners with Siebel

SLP InfoWare, Inc. has partnered with Siebel Systems, Inc. to integrate its Predictive Customer Relationship Management (P-CRM) technology with Siebel eCommunications 2000. The combined software allows service providers to predict customer behavior and execute targeted multichannel marketing campaigns. The integration will be done with Siebel eBusiness Application Integration.

MindArrow and Onyx sign agreement to integrate multimedia messaging with CRM

MindArrow Systems, Inc. and Onyx Software Corp. have announced a strategic alliance. The integrated software from the alliance will enable Onyx customers to send MindArrow's multimedia eBrochures directly from within Onyx business portals. The eBrochures are highly compressed, self-contained files containing video, audio, graphics and interactive hyperlinks that can be distributed via e-mail or downloaded from a Web page. They do not require plug-ins, players or streaming.

To have your announcement included in Quick Takes, e-mail Assistant News Editor Christine M. Campbell at

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