Sales enablement tools
- May 20, 2020
Revenue operations purports to orchestrate the technologies governing marketing and sales and measure their effectiveness. During the pandemic, the strategy is put to the test.
- March 31, 2020
Salesforce execs and celebrity speakers deliver advice to help customers rewrite the sales and marketing playbook while working from home during the COVID-19 pandemic.
- February 27, 2020
As Salesforce co-CEO Keith Block steps down, the CRM vendor acquires Vlocity to spur growth in healthcare, energy, media, government, financial services and insurance.
- February 12, 2020
Sales Navigator adds features to create CRM contacts directly from LinkedIn, and content-tracking tools to see who's reading marketing materials salespeople send to customer leads.
- November 26, 2019
Version 2.0 provides artificial intelligence tools that predict deal close probabilities, guide next best actions and limit typos and unsaved changes during entry of data.
- November 18, 2019
Salesforce CEO Marc Benioff and Apple CEO Tim Cook take the Dreamforce stage as a rebuilt-for-iOS Salesforce Mobile, new Trailhead Go app and Swift-optimized mobile SDK debut.
- November 11, 2019
Features offered by Altify include analytics with Salesforce Einstein and Tableau, relationship map visualizations and integrations with applications in the CRO tool ecosystem.
- August 28, 2019
New RollWorks features include account suggestions, Salesforce syncing and account groups to better align sales and marketing teams' efforts for potential customers.
- August 16, 2019
Lead lists and content-sharing features added to LinkedIn Sales Navigator give frontline salespeople more leads -- and more tools to engage them.
- August 06, 2019
Drive by Force Marketing is a personalized marketing video platform for car dealerships to increase engagement with returning and prospective customers.
- July 09, 2019
With this update, SharePoint 2013, 2016 and 2019 enterprise users have access to Nintex Sign powered by Adobe Sign for native e-signatures, in addition to other Nintex Sign updates.
- December 17, 2018
Again, 2018 showed how important acquisitions are to Salesforce's growth and expansion into markets such as AI, e-commerce, integration and collaboration.
- September 13, 2017
If your company wants to tap into the emotion and sentiment customers display on social media, social media mapping may be the answer. Learn about one company's approach.
- September 08, 2017
The first of several planned 'joint solutions' expands Adobe Sign into Office 365; Microsoft Teams integrates with Adobe Creative Cloud; Adobe Stock to speed reviews and approvals.
- September 06, 2017
New Adobe integrations and further integrations of existing products are possible announcements from Microsoft Ignite 2017.
- July 21, 2017
By upgrading its Sales Cloud PRM capabilities, users can now easily deploy partner channel processes, including discounting and website branding.
- October 14, 2016
Sales and marketing teams that work in silos when they should be sharing data risk losing deals. Here's how two companies use Salesforce Analytics Cloud to fix the sales funnel.
- August 11, 2016
With Salesforce Field Service Lightning, one security system provider scrapped paper contracts in favor of a digital system and quickly increased sales. Here's how.
- June 02, 2016
Demandware's technology opens a new avenue for Salesforce, yet leaves gaps in back-office capabilities.
- April 06, 2016
Although consumers have been reticent about digital payments, new services -- such as Venmo and blockchain -- are making the benefits of mobile payments difficult to deny.
- December 22, 2015
New CRM technologies such as the Internet of Things and native analytics apps piqued interest in 2015. But adoption of these technologies has yet to reach critical mass.
- October 01, 2015
A Salesforce partner says that central CRM platform is the key to making sales reps productive and efficient.