- May 17, 2006
With agent turnover still a significant concern, contact centers need to make agent retention a measurable goal.
- April 27, 2006
Marketers may be adopting customer-centric strategies, but they're not connecting directly with customers, a CMO Council study finds
- April 10, 2006
With the purchase of Sane Solutions, Unica is continuing its march toward a unified marketing application.
- March 02, 2006
Forrester ranked the top marketing automation vendors but found that none have a comprehensive platform.
- March 01, 2006
Through partnerships with the top on-demand CRM providers, IBM is clearly positioning itself to take advantage of SaaS popularity.
- January 26, 2006
Forrester Research has identified the some of the best vendors in email marketing and predicts future trends for this evolving market segment.
- January 20, 2006
The parent company of Pivotal Corp. is withdrawing its public offer for Onyx, turning instead toward a hosted supply chain software vendor.
- December 29, 2005
Unable to persuade Onyx executives to consider a $50 million offer for controlling interest, CDC has turned to the press for help.
- December 21, 2005
The marketing technology vendor will add MarketSoft's event detection and lead management system to its campaign management tools.
- November 21, 2005
The combined company will focus on multi-channel voice applications.
- November 15, 2005
Google Analytics, a hosted Web analytics service formerly known as Urchin, is now available for free. Analysts say this move may inspire other innovation in the market.
- November 04, 2005
Francisco Partners will purchase the maker of HEAT and GoldMine for $200 million.
- October 20, 2005
As Siebel CustomerWorld drew to a close, so too did Siebel itself, but Oracle's president was on hand to assure customers.
- September 29, 2005
Project teams need training in order to keep their data warehousing strategy up-to-date with the most current methodologies and technologies. By refusing to acknowledge this need, says guest columnist Rick Sherman, companies could be undermining ...
- September 20, 2005
One week after its market-transforming Siebel acquisition, Oracle Corp. offers few details on their plans for integrating new customers and products into its portfolio.