- July 07, 2003
Call it CRM without the wait. Onyx and Pivotal are launching fixed-cost programs designed to get customers up and running in a hurry.
- June 25, 2003
Oracle released its newest set of CRM service applications with an emphasis on field service operations.
- June 13, 2003
PeopleSoft and J.D. Edwards are asking the courts to stop Oracle from continuing with its takeover bid for PeopleSoft. They're also changing the terms of their proposed merger.
- June 02, 2003
PeopleSoft has announced its intention to acquire competitor J.D. Edwards in a deal valued at $1.7 billion.
- March 13, 2003
Customer retention guru Jim Novo says that most companies are missing the mark when they measure ROI on their CRM projects. Begin with admitting when you've lost a customer -- and then moving on.
- February 11, 2003
If we've learned one thing from the widely reported CRM failure rates, it's that people and planning hold the keys to success.
- January 27, 2003
With the release of its newest CRM software package, J.D. Edwards is hoping to expand its presence with installed ERP customers and generate new business in vertical markets such as financial services.
- January 21, 2003
Salesforce.com has picked up a 450-seat CRM deployment. Innovex's decision is noteworthy because it's the newest company to use the hosted CRM model on a project of significant size.
- December 30, 2002
Restaurants aren't usually known for their innovative use of technology, but Peppers & Rogers found a prestigious New York restaurant group that put customer-facing software on the menu and is now savoring the results.
- October 14, 2002
Don't burn the wedding toast -- be a better best man! A new Web site can keep you from inserting those polished, black shoes that came with your tux directly into your mouth.
- September 30, 2002
Shoe retailer Nine West tried e-mail marketing on for size. Peppers & Rogers reports on the steps taken to ensure a successful campaign.
- September 25, 2002
PeopleSoft is coming out with new human resources automation software that it says is a perfect fit for its CRM installed base.
- September 10, 2002
The economy sliced e-mail-marketing projects from many budgets, but the purse strings may now be loosening. Insiders that Peppers & Rogers consulted say getting your campaigns to work requires monitoring, tracking and targeting.
- August 15, 2002
ChannelWave and Pivotal win new customers, SAS debuts a new product and Informatica gets some IDC praise.
- January 12, 2002
When it comes to raising customer privacy concerns, e-mail marketers actually may have a little extra leeway these days. But marketers need to make the most of the limited space e-mail offers.