- April 26, 2004
SPSS leverages its purchase of DataDistilleries and releases PredictiveMarketing 2.0 with new multi-channel analytics.
- April 07, 2004
Onyx today announced the purchase of a process management software vendor and its plans to integrate the technology into its CRM system.
- March 23, 2004
Microsoft kicked off the week with news that it's making its CRM product mobile and that it's delaying the next release of the tool.
- March 01, 2004
The telephony and electronic giant enters the SMB space with a tool that allows call center agent and management collaboration.
- February 18, 2004
A new service released today aims to fill what one analyst sees as a gap in marketing automation.
- January 21, 2004
Bigger budgets and tighter regulations will force marketers to make some smart spending choices this year.
- December 17, 2003
As unbelievable as it sounds, the "can spam" measure might be a blessing to marketers coping with much tougher state laws.
- December 01, 2003
Forrester Research found strengths among all the marketing-automation products it evaluated, but two are seen as most likely to "bubble to the top."
- November 20, 2003
Contact centers may finally be getting the budgetary respect they deserve. Experts share tips for spending next year's money wisely.
- October 30, 2003
Informatica's integration and BI product line will be more tightly integrated with IBM to speed customer deployment, increase effectiveness and reduce costs.
- October 29, 2003
Even if the forthcoming federal crackdown lacks real teeth, marketers need to get the message and start policing themselves.
- October 23, 2003
Call it "Queer Eye for the Geeky Guy." In a recent survey of IT execs, more than half admitted they'd love to look FABULOUS!
- October 02, 2003
Siebel and IBM confirmed months of speculation today when they rolled out a joint offering for hosted CRM.
- September 30, 2003
As a marketing company details which companies' e-mails get opened and whose wind up deleted, Gartner is warning marketers of the new e-mail reality facing them.
- September 18, 2003
The fledgling CRM Association is gathering new members and opening chapters at a steady pace, billing itself as a place to share information with peers.