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Customer relationship management CRM

  • January 29, 2009 29 Jan'09

    Building a customer strategy with Martha Rogers

    According to experts, a customer strategy should always be designed in the customer's best interest. In this podcast, expert Martha Rogers gives tips for updating customer strategies, building a customer strategy from scratch and adjusting an ...

  • September 18, 2008 18 Sep'08

    CRM and BPM come together at Gartner summit

    Customer-facing processes have a huge effect on the customer experience, and that's why CRM vendors are adopting BPM functionality and vice versa, according to Gartner.

  • September 16, 2008 16 Sep'08

    CRM is not dead

    In this video from the Gartner CRM Summit, Scott Nelson, an analyst with Gartner, explains CRM's past and its promise for the future.

  • August 27, 2008 27 Aug'08

    Oracle integrates Siebel and CRM On Demand

    More than five years after Siebel first created Siebel OnDemand, Oracle is now offering a pre-built, packaged integration between on-demand and on-premise systems.

  • August 26, 2008 26 Aug'08

    Customer value management with Don Peppers

    Every organization approaches customer value management in a different way. Business size, industry and company type are just a few of the factors that impact the way an organization creates value for its customers. In the August installment of our ...

  • June 04, 2008 04 Jun'08

    Jigsaw offers corporate data free of charge, partners with SaaS CRM

    Seeking to take on Hoovers, the user-generated contact database Jigsaw is offering corporate data free of charge and partnering with on-demand CRM vendors.

  • April 29, 2008 29 Apr'08

    Gartner: CRM spending looking up

    The economy isn't keeping CRM down. CRM spending is expected to grow 14% this year, according to Gartner.

  • January 22, 2008 22 Jan'08

    Creating Customer Value: A series with Peppers and Rogers

    Customer strategists Don Peppers and Martha Rogers offer expert advice in these podcasts. Listen on your computer or download for quick tips on long-term and short-term customer equity and building trust with customer strategy.

  • December 20, 2007 20 Dec'07

    NetSuite hits the Street

    Software as a Service (SaaS) continues to pay off for companies that use the model. NetSuite becomes the third SaaS vendor to go public, raising $161 million in its IPO.

  • December 06, 2007 06 Dec'07

    SaaS CRM making millions

    With Salesforce.com expected to reach one million subscribers and NetSuite preparing to raise nearly $100 million this month, on-demand CRM is going strong.

  • October 25, 2007 25 Oct'07

    SaaS CRM taking a new vertical approach

    On-demand CRM vendors are building out configurable templates and looking to partners and customers to build out industry-specific functionality and round out their applications.

  • October 23, 2007 23 Oct'07

    Microsoft taking partner hosting international

    With a Microsoft-hosted, SaaS version of Dynamics Live set to launch in the U.S. this quarter, Microsoft is bulking up its partner hosting program abroad and slashing costs.

  • October 05, 2007 05 Oct'07

    A CRM business case can ensure success post-implementation

    Businesses that take the time to build a business case and carefully measure ROI have better success with their CRM projects, according to Gartner.

  • September 27, 2007 27 Sep'07

    SOA muddying the CRM buy vs. build dilemma

    Buy versus build is no longer an either/or question, thanks to SOA. An analyst at the Gartner CRM Summit outlined the way SOA is changing CRM for vendors and customers.

  • September 07, 2007 07 Sep'07

    Government warming to on-demand CRM

    Advances in security and integration, as well as general acceptance of the model, has public agencies turning to Software as a Service.

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