Customer relationship management CRM
- June 21, 2018
This Pipeline podcast features a not-so-serious Q&A with Pegasystems CMO Tom Libretto covering Journey albums, blockchain hype and what happens at a user conference.
- April 09, 2018
The Pipeline podcast looks back at the Adobe Summit and the conference's main themes. Listen in as our team discusses how the NFL uses Adobe to better personalize customer campaigns.
- October 06, 2017
Discussing the top news stories coming out of the newly combined Microsoft Ignite and Envision conferences on the latest Pipeline podcast episode.
- January 26, 2017
While it may be beneficial in the long run, creating AI software requires patience, investment and the right cast of employees. For one company, the investment paid off.
- July 29, 2016
CRM users and industry insiders look at promises and history to predict how Oracle's acquisition of NetSuite's cloud applications might play out.
- June 13, 2016
Microsoft plans to acquire professional network LinkedIn for $26.2 billion to provide a more comprehensive system of information for Office 365 and Dynamics CRM.
- May 25, 2016
OHL, a global supply chain management company, grew sales with successful collaboration between sales teams and marketers.
- May 14, 2015
Nordstrom is trying to bridge the gap between online and physical shopping experiences for its customers through Beacon technology.
- April 30, 2015
Only a few companies could afford to buy Salesforce.com. Is a buyout on the horizon, though?
- April 01, 2015
Companies are enlisting a variety of data, such as consumer location and demographics to join digital marketing with in-store, physical experiences.
- March 03, 2015
Companies jumping on the mobile payment bandwagon need to tread carefully as consumers are still skeptical about the security of their data.
- October 30, 2014
Pegasystems mixes newly acquired technology into app; Act integrates sales automation, marketing into new version; Criteo expands marketing capabilities.
- March 20, 2014
Companies are turning to CRM to build new customer-facing applications. Does this kind of CRM development save time and money?
- February 07, 2014
Here's why a lack of CRM system integration with other corporate data can be the difference between success and failure of an IT project.
- December 06, 2013
The year is almost over, so it's time to look back and reflect on what mattered to the CRM industry in 2013 -- and look ahead to the future.