Customer relationship management CRM
- October 05, 2004
Siebel has added financials, workforce/employee performance and supply chain to its analytics arsenal.
- October 01, 2004
Craig Conway, CEO of embattled PeopleSoft, was ousted today and replaced by the company's founder, Dave Duffield.
- September 28, 2004
Companies that are several years into their CRM project look back at what they did right and what they would have done differently.
- September 02, 2004
Getting support for what has often been referred to as the "cost center" can be a difficult task. Start with math.
- August 18, 2004
An exclusive collection of articles and resources on marketing effectiveness and related topics.
- August 17, 2004
1-800-flowers.com sells multiple brands through multiple channels. And, somehow, the same customer service reps handle it all.
- August 16, 2004
An exclusive collection of the most recent articles and resources on call center, marketing effectiveness, sales excellence and business intelligence.
- July 13, 2004
Evaluating and selecting an implementation partner for your Siebel CRM project requires some forethought. What factors should you weigh in your decision-making process? How important is "Siebel-certified" status? Several experts offer some ...
- June 25, 2004
A carefully laid out ROI methodology can help you avoid the notorious CRM failures that so many companies have suffered. Here's some advice on setting your ROI game plan.
- June 17, 2004
Long-term customer value must outweigh a company's desire for fast cash, according to a noted CRM consultant. Martha Rogers kicked off the Smart CRM West conference with a prescription for getting a better return on a customer investment.
- June 15, 2004
The latest version of the software maker's flagship product suite includes new customer segmentation capabilities, as well as its first crack at a tool to manage partner relationships. One expert says it's clear what PeopleSoft is up to with this ...
- June 08, 2004
The on-premise software providers are muscling into hosted CRM, leaving buyers with new software options and some hard choices to make.
- May 24, 2004
The software and services deal is the latest partnership between two companies that have grown quite close.
- May 10, 2004
The hosted contact center vendor announced plans today to take the company public.
- April 28, 2004
Another player is joining what's quickly becoming a crowded sector for CRM.