CRM strategy and implementation

  • June 11, 2002 11 Jun'02

    Corporate Information Factory (CIF)

    Corporate Information Factory (CIF)

  • June 10, 2002 10 Jun'02

    Epicor interacts with searchCRM members

    Last week Epicor Software Corporation was a participant in our Vendor Selection Series. If you missed it, don't worry! You can still view a lot of the content.

  • June 10, 2002 10 Jun'02

    Harrah's takes the gamble out of customer loyalty

    Harrahs Entertainment Group has implemented a customer loyalty program that allows it to treat different customers differently. The ultimate result has been a boost in revenue.

  • June 05, 2002 05 Jun'02

    Coreco Imaging spruces up its own image with new CRM software

    Manufacturer Coreco Imaging knew it needed CRM software to improve a customer service problem. It walked SearchCRM through its vendor selection process, implementation and the ultimate software benefits.

  • June 04, 2002 04 Jun'02

    Quick Takes: Vertical heights

    Pivotal releases vertical market software; lands a high flying customer; Blue Martini markets a new marketing tool; Intraspect and Witness Systems are out with new offerings.

  • June 04, 2002 04 Jun'02

    Model modelers in predictive churn

    Who does it right when it comes to predictive churn modeling? Customer loyalty expert Michael Lowenstein points out some model modelers in this month's Lessons in Loyalty column.

  • June 04, 2002 04 Jun'02

    Government wises up to business intelligence

    At least one business intelligence vendor is working to dispel the image that the government market isn't technologically innovative. It's showing the public sector how BI tools can make government work more effectively.

  • May 31, 2002 31 May'02

    California county finds CRM vendors low on functionality, high on price

    The CIO for a county in California explains why some of CRM's top vendors couldn't meet his needs and where he ultimately turned.

  • May 22, 2002 22 May'02

    Mid-market jumps onto bandwagon

    Time was when dot-coms were the main application service provider (ASP) customers. But is extending the ASP model's reach in the CRM arena.

  • May 16, 2002 16 May'02

    BroadVision hopes simplicity opens door to portal business

    BroadVision's new release combines products into a more cohesive offering in the hopes that it can carve out a greater share of the portal and content management market.

  • May 03, 2002 03 May'02

    Tip #3: The ETL restaurant, continued: Check, please

    It's time for the bill.

  • April 30, 2002 30 Apr'02

    Avoid disaster when picking your CRM vendor

    SAN DIEGO -- Try to pick a CRM vendor and you'll run head first into a dizzying array of products and promises. So, how do you separate vendor hype from actual software success? At ITxpo, SearchCRM caught up with Michael Dunne, vice president and ...

  • April 29, 2002 29 Apr'02

    Quick Takes: A new Point release and earnings roundup

    Point Information Systems launches new channel-focused software while Syntellect and Chordiant deliver quarterly earnings.

  • April 26, 2002 26 Apr'02

    PeopleSoft details new vertical CRM plans

    The list of vertical market CRM offerings is expanding. PeopleSoft is adding four new suites due out by the end of the year.

  • April 25, 2002 25 Apr'02

    An FYI on CRM ROI

    ROI -- everybody wants it; few CRM implementers are really confident that they can calculate it. Roy Schuster, vice president of CRM strategy at Westborough, Mass.-based Akibia Consulting, recently outlined some steps to establishing and meeting ROI...