CRM strategy and implementation
- October 25, 2004
CRM vendors are making announcements of mobile capabilities left and right. The hype surrounding mobile CRM two years ago may finally be turning into reality.
- October 21, 2004
The 18-state automotive dealership found the "silver bullet" for competitive advantage with its customer portfolios.
- September 23, 2004
A successful PRM initiative requires tools that your partners want to use and business processes that are aligned with their needs.
- September 21, 2004
Attendees at PeopleSoft's user conference expected to hear a lot about Oracle, but they also got a healthy dose of IBM.
- September 16, 2004
All areas of business have their misconceptions, myths and mistakes. It just seems that CRM has more than most industries. Several analysts point out the ones they've seen.
- September 14, 2004
Upgrading software is always a big question, but moving to Siebel's latest version appears to be a smoother transition than past experiences.
- August 31, 2004
As smaller companies mature and their functional needs grow, are they likely to say so long to hosted CRM?
- August 24, 2004
Getting the most out of your search technology requires starting with the right goals and having the right people watch over the project.
- August 19, 2004
Corporate data is increasingly falling apart and execs are constantly trying to piece it back together again. But companies have plenty of choices when it comes to getting scattered data in order.
- August 10, 2004
This guide introduces business leaders to the fundamentals of BI. It provides a "quick start" approach through articles, case studies, white papers and expert advice.
- August 10, 2004
It has been a rocky summer for Siebel's new CEO. So, is the CRM behemoth in for a rough ride or is this just a bump in the road?
- August 06, 2004
RightNow had its IPO on Thursday, becoming the second hosted CRM provider to go public this summer.
- August 02, 2004
The latest version of the CRM application includes user enhancements and a new SpeedSearch feature.
- July 23, 2004
Measuring customer satisfaction and increasing collaboration between sales and marketing helped shipping giant UPS transform itself from a one-trick pony.
- July 21, 2004
Inexpensive and easy, that's the draw of hosted SFA. Yet, organizations that go hosted shouldn't take their CRM responsibilities lightly.