Features

Features

Sales enablement tools

• Upselling customers adds ROI gold to contact center channels

  AI, analytics and customer service technologies can predict behavior and secure brand loyalty, but generating impulse buys adds a new ROI wrinkle to the evolving contact center.  Continue Reading

• AI customer self-service platforms show analytical maturity

  AI-enabled self-service platforms graduate from traditional customer support activities to more sophisticated methods of analyzing data on customer wants, needs and behavior.  Continue Reading

• Guidelines for navigating the sales software market

  Figuring out whether your organization needs sales force automation, sales enablement or sales forecasting tools can be challenging, and that's before factoring in AI.  Continue Reading

• Voice commerce rides on the backs of little smart speakers

  The use of voice assistants and smart speakers continues to rise, but now companies are looking for ways to apply voice commercially in B2B and B2C sales.  Continue Reading

• Sales enablement tool uses AI to hone pitches

  Sales enablement AI goes beyond Einstein lead scoring as Brainshark applies sentiment and other analyses to practice videos that salespeople create before meeting customers.  Continue Reading

• Smart contracts on blockchain the next wave of CRM automation

  Sales and service contracts get automation from blockchain platforms as applications become more user-friendly and infrastructure evolves to support them.  Continue Reading

• Salesforce vs. Dynamics 365: What to look for when choosing sides

  Whether choosing between Salesforce and Dynamics 365 for an initial install or a migration from one to the other, match the pros and cons to your organizational needs.  Continue Reading

• How analytics in marketing can transform organizations

  Marketing is second only to sales in terms of analytics application -- and it's where the odds of business success can most effectively be changed for the better.  Continue Reading

• Why you should embrace sales analytics tools

  Many sales reps still take a traditional approach to sales, and they reject sales data. But here's how sales analytics can make organizations more efficient and improve sales.  Continue Reading

• Horizontal CRM vs. vertical CRM: What do you really need?

  Cloud-based computing is making it easier to customize CRM applications for vertical industries -- but would a horizontal CRM app work just as well for you?  Continue Reading

• Choosing tools for your sales strategy plan can be challenging

  Don't let your sales reps be victims of 'paralysis of analysis' -- know what to look for when shopping for sales tools and applications.  Continue Reading

• What to expect from the Salesforce Sales Cloud platform

  Salesforce Sales Cloud is a CRM platform featuring a number of sales and CRM tools, which help businesses of all sizes manage their B2B and B2C engagement and sales strategies.  Continue Reading

• Lead gen software improves, but is still hampered by human hurdles

  With lead generation software available, there's no excuse for sending lame leads to sales. But lead gen needs sales and marketing on the same page.  Continue Reading

• Sales compensation management system boosts visibility at prosthetics supplier

  Salespeople at a California prosthetic supplier get paid faster, work smarter with sales compensation management system software.  Continue Reading

• Sales force automation software product directory

  This sales force automation software product directory contains basic information about SFA vendors and products in the SFA market. Use the directory to evaluate SFA software and find the best SFA solution for your organization. Listings include: ...  Continue Reading