When we think about adjusting employee strategy, never has measuring and rewarding employee performance been more...
important, even if it's only with recognition instead of monetary rewards. We want to make sure that we're making an effort to help our employees understand exactly what we're going through and what we can do to make things better, and how each of them can help. Also, make sure to look for leadership among employees – people who will help to lead others and build strong relationships with customers and stronger equity with the customer base during these tough times.
Hear more in Creating Customer Value, a SearchCRM.com monthly podcast series with Peppers and Rogers.
Dig Deeper on CRM strategy and implementation
Related Q&A from Don Peppers
Find three ways to build customer trust as a car salesman and hear Don Pepper's tips for car dealerships to change sales commissions to improve trust. Continue Reading
Learn what a customer trust index is and get tips for measuring and building customer trust and uncovering customer complaints, feedback and opinions. Continue Reading
Find out how a new business should go about developing a new customer strategy for the first time. Learn the importance of establishing customer ... Continue Reading