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Oracle CDP coming in CX Unity, along with video cloud
Oracle goes after Adobe and other CX platform vendors with new CDP-oriented sales, marketing, e-commerce and service hub, and adds a video platform to CX Unity.
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Evolving contact center services reshape engagement strategies
As consumer expectations increase the need for more satisfying omnichannel engagements, the role of the contact center takes on greater importance and complexity.
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Customer upselling adds dimension to contact centers
AI, analytics and customer service technologies can predict behavior and secure brand loyalty, but generating impulse buys adds a new ROI wrinkle to the evolving contact center.
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Security, management updates made to LogMeIn Bold360
LogMeIn has updated the search optimizer, monitor view and workload organization features in its live agent and chat bot customer engagement and AI software platform Bold360.
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Customer data management (3) +
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Customer experience (CX) management (7) +
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Customer relationship management (CRM) (6) +
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Customer service technology (5) +
Digital experience management
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E-Commerce (2) +
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Marketing software and platforms (3) +
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Sales technology (2) +
Free Guide: Acquia Lift v. Evergage v. Google Optimize
As content personalization platforms become more widely adopted, it’s important to have a clear understanding on how they would potentially add to your marketing team. Inside, explore the catalyst for personalization, 3 things personalized content delivery depends on, and how these 3 featured vendors stack up in 8 categories.
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Christine Parizo asks:
What types of tools and techniques is your contact center using to upsell existing customers?
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Things to keep in mind when collecting customer data
Building a good customer data collection strategy can be difficult. These tips explain how to collect data and how to use it to improve customer experience.
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Evolving contact center services reshape engagement strategies
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Customer upselling adds dimension to contact centers
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Security, management updates made to LogMeIn Bold360
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Problem Solve
Applying AI analytics to consumers ups conversion rates
With AI's arsenal of machine learning, deep learning and NLP, consumer analytics can take some of the unpredictability out of predicting buying patterns and up conversion rates.
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Create effective chatbot scripts with these tips
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Cloud contact center platform migration not the easiest
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10 ways to boost the customer experience
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Building a Salesforce app in 4 steps
Salesforce users can follow these steps to create sophisticated codeless apps that integrate the Next Best Action feature using the Lightning App Builder.
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Digital CX technology to help build a winning strategy
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The art and science of digital experience management strategies
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Personalize engagements to satisfy customer wants
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E-Handbook | September 2019
Evolving contact center services reshape engagement strategies
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E-Handbook | August 2019
The art and science of digital experience management strategies
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E-Handbook | July 2019
AI converts consumer analytics into potent sales weapons
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Buyer's Handbook | May 2019
Customer experience management enhances branding and success
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Buyer's Handbook | April 2019
How to choose marketing automation software
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Customer Experience Basics
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Evolving contact center services reshape engagement strategies
As consumer expectations increase the need for more satisfying omnichannel engagements, the role of the contact center takes on greater importance and complexity.
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Get Started
social media influence
Social media influence is a marketing term that describes an individual’s ability to affect other people's thinking in a social online community.
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Understand the 5 types of autodialers
Some people don't know that a predictive dialer is a type of autodialer. There are, in fact, five broad categories of autodialers contact centers need to know about.
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News
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Customer experience (CX) management
Oracle CDP coming in CX Unity, along with video cloud
Oracle goes after Adobe and other CX platform vendors with new CDP-oriented sales, marketing, e-commerce and service hub, and adds a video platform to CX Unity.
-
Customer relationship management (CRM)
Security, management updates made to LogMeIn Bold360
LogMeIn has updated the search optimizer, monitor view and workload organization features in its live agent and chat bot customer engagement and AI software platform Bold360.
-
Customer experience (CX) management
Adobe tackles customer ID resolution
With a graph database to track touchpoints from different devices -- and a Photoshop-esque interface -- Adobe Customer Journey Analytics avails data science tools to marketers.